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Grupo OT — Gestión GPV, servicios externalizados e inteligencia de producto

Development of a web platform to centralize the management of GPV equipment, outsourced services and activity at points of sale. The solution incorporates advanced reporting with QlikView and a product intelligence system capable of analyzing thousands of references, prices, specifications, stock and competition.

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The challenge

Turn distributed operations and big data into actionable decisions

Grupo OT needed to control the activity of teams distributed among numerous points of sale, coordinating visits, tasks, incidents, objectives and compliance levels within its outsourced services.

The information came from different teams, establishments and processes, making it difficult to obtain a global and updated view of the operation. It was necessary to consolidate the data to know the performance by area, point of sale, campaign or professional.

Added to this complexity was the management of thousands of technological products. The platform had to compare models, features, availability and prices between different manufacturers and channels, detecting relevant changes and possible risks for commercial positioning.

The challenge was to integrate all this operations into a web solution capable of transforming dispersed data into visual, reliable and useful information to improve management and support decision-making for manufacturers and business managers.

The solution

A common platform to connect operation, product and business intelligence

  • Unified information model
  • Distributed operations, centralized control
  • Analytical layer with QlikView
  • Built-in product intelligence
  • Information adapted by profile
  • Scalable and secure architecture

KEY FEATURES

What the app can do

  • GPV Equipment Management

    Planning and monitoring of professionals, visits, tasks, activities and incidents carried out at points of sale.

  • Control of points of sale

    Consultation of coverage, compliance, performance and evolution of each establishment, area or campaign.

  • Product Catalog & Comparison

    Comparison of models, manufacturers, technical characteristics and references within a centralized catalog.

  • Prices, stock and competition

    Monitoring of availability, price variations and differences against competitors and sales channels.

  • Alerts and margin protection

    Detection of price drops, lack of stock or situations that may affect the positioning of the product.

  • Reporting and business intelligence

    Dashboards, maps, rankings, and reports with QlikView to analyze activity, sales, coverage, pricing, and results.

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Inside the product

PROCESS

How we did it

  • Analysis and definition

    We understand your challenge, requirements and goals to define the scope.

  • UX/UI design

    We prototype the experience and the design of each screen.

  • Development

    We build the software with secure, robust and scalable technology.

  • Testing (Q&A)

    We validate quality, performance and security before release.

  • Launch and support

    Go-live and ongoing product evolution.

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